Online shoppingTrend increases day by day in India

Online shoppingTrend increases day by day in India

When you buy a product or a service over the internet, instead of going to a traditional brick-and-mortar store, it is called online shopping.

The trend of online shopping is increasing day by day. Shortage of time and attractive offers are the two main factors boosting the online shopping stores these days. Books , Electronic items , accessories , apparels , movie tickets , insurance policies, bill payment, mobile recharge and booking air and rail tickets almost all the products that are available in the market can be purchased from online stores and you can pay online .Infact you can also book a car and a house online.

Online shopping is very popular in India.

After watching the advertisements of online stores on television consumers visit web sites and buy things whatever they want as per their choices.

Big Players like flipkart, jabong, myntra, homeshop, ebay , snapdeal, paytm, shopclues are some popular online stores offering products with high discount .These stores are not just shopping stores but they are wholesalers that are selling their products like a retail store at wholesale price. They are not just offering discounts they provide a facility of retiring the product within 30 days if buying if found defective.
Advantages of online shopping are Easy to Find, Products can be cheaper, Save time and energy, Freedom of choice and price feasibility.
According to a survey conducted most people avoid doing transactions due to fear of online theft and some thinks that online stores are not reliable. This is a common phenomenon but slowly people will get used to it. Especially we are expecting a big change in the next generation .Online shopping is getting very popular among young folks.
Online shopping is more popular among consumers with 80 per cent of buyers preferring to shop over the Internet instead of visiting different stores to purchase their favourite products, according to a new survey. Around 55 million consumers purchased online in 2015 and the number is expected to grow to 80 million this year with better logistics, broadband and Internet-ready devices.

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